Case Studies

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Welcome to our case studies!

WEB DEVELOPMENT   |   UX/UI DESIGN

WEB DEVELOPMENT UX/UI DESIGN

CONTENT WRITING

01

A client reached out to us to grow organically through search engine optimised blog content. Our experts helped them rank for highly competitive keywords, drive hundreds of new users per day, and significantly increase monthly revenue that stemmed from their blog.

Problem

The client had a new blog with little to no content, search engine presence, and traffic. They also did not understand how to properly research keywords/topics that would attract their buyer personas or create high-quality articles.

Results
  • Ranking on Google’s first and second pages for ultra-competitive terms with up to hundreds of thousands of monthly searches.
  • 196% increase in organic traffic.
  • Indexed for 1,000+ new organic keywords.
Solution

We referenced their buyer personas and internal data to research keywords and topics that would attract high-quality users, generate organic traffic, and establish authority.

 

We regularly produced long-form content focused on solving search intent and matching the reader’s stage in the buyer’s journey. Appropriate lead magnets and offers were made based on these two elements.

02

A client approached us to help them develop a content marketing strategy and produce monthly SEO blog content to increase organic traffic and inbound leads.

Problem

The startup had very little traffic, sales, and growth. They also did not have a clearly defined content marketing, lead generation, or SEO strategy. Their UVP and positioning also needed improvement.

Results
  • 171% increase in traffic.
  • Blog posts and social media content generated a 5% conversion rate on cold traffic.
  • 131% increase in inbound leads from organic traffic.
Solution

Our experts consulted with the startup and helped them gradually optimise an effective inbound marketing and content strategy. We A/B split-tested various channels, topics, and formats to determine the highest ROI approaches.

 

We wrote SEO blog posts weekly, and backlinks were built through guest posting. We also created lead magnets engineered for different stages of the buyer’s journey to include in the content.

 

In addition, we aided in positioning the product to make it unique and deeply resonate with solving buyer persona pain points.

03

The client used our content writing and SEO services to significantly increase their blog traffic, domain authority, and sales.

Problem

The client was unfamiliar with properly conducting content marketing, mainly blogging, to drive organic traffic and align it with their funnel. They had little to no search engine presence and traffic.

Results
  • 200% increase in monthly organic traffic within 11 months.
  • 120% increase in inbound generated revenue.
Solution

Our crew carefully conducted competitive, content, and keyword research to create an effective blog strategy for my client. This was based on their niche, customer profiles, and goals. Findings were compiled into an editorial calendar, and the SEO blog content campaign commenced.

04

The client was interested in growing their blog to establish thought leadership, drive inbound sales, and promote their products in a non-invasive way.

Problem

Consumers are less responsive to ads and campaigns that are designed for everybody. They want to trust brands and learn from them before purchasing. The client had little content and organic traffic coming to their website.

Results
  • 198% increase in monthly organic blog traffic.
  • Consistent inbound opportunities for partnerships, advertising, and more stemming from the blog.
  • 142% increase in inbound revenue.
Solution

Our experts constructed an editorial calendar for the client based on their buyer personas, content guidelines, and other internal documents. These resources were used to find profitable search terms for each buyer journey stage. The content was produced for each buyer type.

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